| 内容 |
This thesis analyzes how Johnny’s idols’ establishment of SNS accounts has restructured fan culture , focusing on idolization , perceptions of distance , fan psychology , and the resulting social issues. A mixed-methods approach combining a quantitative survey of 94 participants and a qualitative survey involving interviews with 9 participants was employed. Quantitative analysis revealed that while fans value an idol’s personality and professionalism , they also continue to highly regard traditional Johnny’s culture values such as “distance” , “unattainability” , and “collective identity”. While group’s SNS usage received strong support , opinions were divided regarding personal SNS usage , revealing caution about excessive increases in intimacy and interaction. Qualitative analysis revealed that while SNS deepens fan attachment by visualizing idols’ inner lives and daily routines , the resulting reduction in psychological distance simultaneously generates anxiety , jealousy , and emotional exhaustion among fans. It also exposed a structure that forces idols into excessive self-management and emotional labor. The constantly monitored SNS environment carries the potential to foster defamation and unstable evaluations , thereby promoting exploitative situations. In conclusion , this study demonstrates that the establishment of SNS accounts is not merely a public relations strategy , but rather a social issue deeply intertwined with the labor and power structures of the entertainment industry in the digital age , transforming the idol system itself. |